Analysis The Effect of Product Quality, Price, and Promotion on Consumer Behavior of Kenangan Coffee in Makassar City. JIRAN : Journal of Southeast Asia Studies, [S. l.], v. 6, n. 2, p. 9–18, 2025. Disponível em: https://jiran.unaim-wamena.ac.id/jiran/article/view/2. Acesso em: 4 feb. 2026.